Welcome to Behind the Stays — a podcast that shares the stories behind your favorite boutique hotels, short-term rentals, and hospitality brands and the hosts, operators, and entrepreneurs who’ve brought them to life. Every Tuesday and Friday you’ll meet the military veterans, retired flight attendants, tech entrepreneurs, school teachers, single moms, hoteliers, and real estate investors who are all, in their unique ways, shaping the future of travel and hospitality. Discover how these visionaries — from all over the world — have built stunning landscape hotels in the mountains, designed bohemian bungalows on the beach, erected eclectic off-grid and nature-immersed escapes, and so much more. Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more. Behind the States is hosted by Zach Busekrus, Head of the Journey Alliance.
Episodes
Tuesday Dec 19, 2023
Tuesday Dec 19, 2023
Meet Rob Patterson, an incredible hospitality leader whose most recent post was as the CEO of Best Western in the United Kingdom.
Rob grew up in a very remote town in the country of Australia. Growing up, Rob dreamed of becoming a professional footballer — so much so that when an opportunity to move to Sydney to pursue his dream came to fruition, he left home without thinking twice.
And while he never wound up playing football professionally, Rob did stumble into another profession while living in the big city — and that profession, well, you guessed it folks, was working in hospitality.
In this episode you’ll discover:
- What Rob learned during his first hospitality job working in housekeeping at a Hilton
- How dynamic pricing and the internet revolutionized the hospitality industry
- How Rob led Best Western through the pandemic and gained brand equity at a time when so many other hotel companies were struggling
- Why he believes branding in the industry has lost its way and been driven more by investor needs than consumer needs and the opportunity for independent brands to stand out with clear, distinctive identities in light of this reality
- And so much more
Alright friends, without further ado, get ready to meet Rob.
This episode is brought to you by our friends at StayFi.
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StayFi enables you to collect the contact info of every guest staying with you, not just the one who booked…because who doesn’t need the wifi?
So if you want a frictionless way to capture guest contact info and empower your direct booking strategy with more data, sign up for StayFi at StayFi.com and use the discount code “BTS” for 20% off of your first year…
If you chat with the team there, be sure to tell them that Zach from Behind the Stays sent you their way!
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About the Show
Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.
You can subscribe, for free, at www.sponstayneous.com.
Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.
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